Fivestar Training

Wayne Rooney & Alex Morgan workouts for everyone

Challenge

One of the world's most renowned training organizations ventured into the mobile space, aiming to reach parents, families, and kids of all ages to deliver professional-grade sports programs, created by the pros themselves. With pro athletes like Manchester United’s Wayne Rooney and U.S. National Team’s Alex Morgan, Fivestar wanted to deliver a large series of video-based programs that are designed to help players of all ages and skill levels improve their technique and increase overall fitness level.

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In the news

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Product of the Week: Pliability Is a Robust App for Mobility & Flexibility

February 21, 2024

“The biggest difference between Utility and other shops we've worked with is their agility and dedication. We've thrown them a lot of curveballs, and they've always managed to figure out a solution.”

John Doe
CEO & Founder

“The biggest difference between Utility and other shops we've worked with is their agility and dedication. We've thrown them a lot of curveballs, and they've always managed to figure out a solution.”

THE SOLUTION

Utility was brought on at the very beginning of the new Fivestar Training mobile venture to research, architect, design and engineer the entire suite of mobile applications, working with all stakeholders across content, marketing and other management.

Stats

The Fivestar Training app was released alongside an organic global boost of attention, spurred by the sports and media communities flocking to get in on the party. A new monetization channel was instantly opened up for Fivestar, which has relied on real, physical training systems and programs to support their growth.

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TRAINING PROGRAMS

4 hrs

GUIDED CONTENT RUNTIME

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Any time, anywhere

Right in your pocket, or on the table in your backyard, the Fivestar Training programs are designed and demonstrated by the world’s most accomplished trainers, performance experts, and athletes. Soccer stars Wayne Rooney and Alex Morgan guide you through one-of-a-kind training sessions. Basketball and lacrosse programs coming soon.

Take on the Pros

Put your skills to the test and go 1v1 against Wayne Rooney and Alex Morgan. Users can snap replays of themselves going through the training, and can compare side-by-side with the experts, then share results with your friends.