Dearduck was founded with the intent to change the art of gifting, aiming to fill important gaps in the gift-giving industry that are currently ignored. With loads of market research commissioned, it was clear that major inefficiencies existed in the giving and receiving of gifts, with givers perplexed about what to get for even their closest friends and family, as well as receivers never truly fulfilled with what their loved ones think they want.
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Utility was hired to partner with Dearduck to research, design, architect and develop a mobile application that helps connect all the dots in the gifting process. With the buildout of deep personal preference tests, a robust AI engine, and a connection point to a deep well of shopping opportunities without needing to leave the app, the ability to have an automated matchmaking process became possible, and Utility was able to deliver to the market an end-to-end product that rose to the challenge.
ROUNDS OF CAPITAL RAISED
IFT IDEAS AVAILABLE
Finding the perfect gift for the occasion couldn't be easier. With categories, curated collections, and tags narrowing down your search, the end to end gifting process is now effortless
Users never miss an occasion, with daily event reminders, alerts, and suggestions for the people that matter the most to you in your life. You'll never have to get that last-minute gift again.